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Baseus Bowie MA10 TWS Wireless Earbuds vs KZ Sora: which should you buy?

On aggregated review scores the Baseus Bowie MA10 TWS Wireless Earbuds comes out ahead with a HearWiki score of 80. The full breakdown - sub-scores, specs and what reviewers actually said - is below.

Our pick: Baseus Bowie MA10 TWS Wireless Earbuds - Great overall at around $27.

Score breakdown

Each axis is a 0–10 blend of what reviewers scored, not a lab measurement.

Baseus Bowie MA10 TWS Wireless Earbuds leads on 6 of 7 measures.

  • Baseus Bowie MA10 TWS Wireless Earbuds
  • KZ Sora
HearWiki score
80
68
Sound
7.2
6.8
Noise cancelling
6.5
-
Battery
9.8
6.2
Calls
7.0
5.3
Value
8.9
8.6
Price (USD)
$27
$16

Generation & platform

The scores rank quality. This is the other question: is the newer one actually newer technology, or the same platform in a new shell?

Mixed generations

Both shipped in 2024. Neither is straightforwardly newer: the Baseus Bowie MA10 TWS Wireless Earbuds brings ANC type Hybrid against None, while the KZ Sora answers with Bluetooth 5.4 against 5.3. The Baseus Bowie MA10 TWS Wireless Earbuds answers on convenience features: it adds Water resistance (IPX6).

  • Bowie MA10 TWS Wireless Earbuds2024
  • Sora2024
What differsBowie MA10 TWS Wireless EarbudsSora

Platform

Bluetooth
5.3
5.4
ANC type
Hybrid
None

Everyday features

Water resistance
IPX6
Not rated

Level on: Top codec, USB-C.

Specifications

Bowie MA10 TWS Wireless EarbudsSora
Type
True Wireless
True Wireless
Price (USD)
$27
$16
HearWiki score
80
68
Released
2024
2024
Availability
Still sold new
Still sold new
Driver
13 mm dynamic
10 mm driver
Driver type
dynamic
-
Driver size
13 mm
10 mm
Drivers per side
1
1
Frequency response
20 Hz - 20 kHz
20 Hz - 20 kHz
Impedance
32 Ω
32 Ω
Sensitivity
-
105 dB/mW
Bluetooth
5.3
5.4
Codecs
SBC, AAC
SBC, AAC
Multipoint pairing
Yes
-
Latency
38 ms
-
Wireless range
10 m
-
Battery life
8 h
5 h
Battery incl. case
140 h
25 h
Full charge time
180 min
90 min
Quick charge
10 min → 2 h
-
Wireless charging
No
-
Active noise cancelling
Yes
No
ANC type
hybrid
none
Transparency mode
Yes
-
Companion app
Yes
-
Custom EQ
Yes
-
Wear detection
No
-
Controls
touch
touch
Voice assistant
Yes
Yes
Water resistance
IPX6
none
USB-C
Yes
Yes
Model code
NGTW360001
-
Microphones
4
1
Microphone type
MEMS
-
Call noise reduction
Yes
-
Call NR technology
ENC
-

What reviewers said

Baseus Bowie MA10 TWS Wireless Earbuds

The Baseus Bowie MA10 are budget-friendly wireless earbuds that stand out for their massive battery life and robust feature set, including hybrid ANC, transparency mode, and Bluetooth multipoint. While they come with a bulky charging case and a somewhat awkward control scheme, their strong noise cancellation and customizable sound make them a solid value for the price.

  • Pro:Huge total battery life with the charging case
  • Pro:Effective hybrid active noise cancellation
  • Pro:Bluetooth 5.3 with multipoint support
  • Con:Bulky and cumbersome charging case
  • Con:Touch controls can be awkward to use
  • Con:Call quality is only clear in quiet environments

KZ Sora

The KZ Sora delivers surprisingly robust sound for a budget-friendly wireless earbud, making it a solid pick for cost-conscious listeners. It keeps things simple with essential features like touch controls and AAC support, though it skips extras like noise cancellation or water resistance. Battery life is decent for the price, but the build quality and fit may feel a bit basic.

  • Pro:Good sound quality for the price
  • Pro:Lightweight and affordable
  • Pro:Touch controls are convenient
  • Con:No ANC or water resistance
  • Con:Case feels flimsy
  • Con:Bulky shell may not fit everyone

Summaries are AI-condensed and paraphrased from published reviews and specs - not original hands-on testing. More on our method.

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New comparisonBaseus Bowie MA10 TWS Wireless EarbudsKZ Sora